Sunlight - Mr Lever changed worldwide thinking on how to supply soap by simply giving every customer their own packaging instead of a chopped off block thrown into the grocery bag, which was customary until he thought about his client. The SUNLIGHT brand is now over 100 years old and recognised internationally.
The Beatles changed peoples thinking of how music should be played - controvercial or otherwise they changed the face of modern music forever.
Donald Trump built a multi billion dollar empire from a $5000 "capital beginning" by initially buying a building that everyone thought was a white elephant but that eventually changed everyone's thinking about exclusive accommodation and the price of luxury.
Michael Jackson created the face of POP music universally by visually expressing the meaning of his music using stage and music video theatrics, engaging audiences with skills and talents never seen before & leaving it all on the stage.
Mark Shuttleworth created a safe e.commerce trading environment tool and addressed transactors' fears of financial loss whilst transacting on the internet.
Walt Disney having failed many times eventually changed the thoughts of the movie directors in Hollywood and the Disney Empire was born providing a platform for everyone to escape to "their inner child".
Charlise Theron argued with a bank teller and a director thought he could "sell" her tenacity.... he was right.
Bill Gates determined through software development, that one day every home, office and institution would have a PC and his success has left us thinking how we would have developed without them.
Woolworths prepared packaged meals giving freedom to people on the move who still wanted wholesome nutrition without the fuss and who were prepared to pay a premium price for the convenience.
ALL OF THE ABOVE ILLUSTRATES HOW THINKING CAN ALTER THE THOUGHTS OF OTHERS
Your clients - patrons - audiences - patients expect you to think about their transactional thoughts - this is the only road to true CUSTOMER SATISFACTION and when you achieve that, your turnover and profits will reflect your efforts.
We help you to think about your clients objectively and creatively - That is our product
THOUGHTS
Would you like us to share some with you ?
In case you were wondering, the couple featured above are South African dancers who were convinced that their audiences wanted more, so they altered their performances to include skills that the audience THOUGHT was not possible - They are now proudly THE multiple WOLRD SHOWDANCE CHAMPIONS ........ meet Nic & Cherise
..... read how to go about doing this on THE SOLUTION page.
